Oops! It appears that you have disabled your Javascript. In order for you to see this page as it is meant to appear, we ask that you please re-enable your Javascript!

Public Relations -Tool in Curbing Cultism in Nigeria Tertiary Institutions

Public Relations as a Tool in Curbing Cultism in Nigeria Tertiary Institution (A Case Study of Nnamdi Azikiwe University, Awka Students and Security Staff)



1.1 Background of the Study

All over the world, from the universities to the polytechnics colleges of education and other tertiary institutions and some secondary schools come stories of violence, torture and unwanted intimidation executed by members of secret cults. The most important and embarrassing problem facing tertiary institutions in Nigeria today is the menace and aggressiveness of cult members and cult related activities. By no means before has the potential for destruction of lives and property on campuses been as great or escalated so fast and horrible as now. There is hardly any academic session without reported cases of cultism in most Nigerian higher institutions. There is no single Nigerian institution of higher learning that has not experienced the menace of cultism for some time now.

According to Okwu (2006), as till September 2003 students numbering about 5,000 and lecturers have died on Nigerian campuses a s a result of cult related violent clashes. Recent destructive cult activities on campuses are overwhelming, irritating and distasteful. Lives of promising young men and women have been cut short by the bloody hands of murderous gangs on campuses.

The Oxford Concise Dictionary of Sociology (1996) gives the anthropological definition of a cult as a set of practices and beliefs of a group in relation to a local god. Also it gives a sociological definition of it as a small group or religious activists whose beliefs are typically secret, esoteric and individualistic. Ogunbameru (1997) defines a secret cult as an organisation whose activities are kept away from the knowledge of others. Activities which are essentially covert disguised and are usually carried out behind closed doors (Aguda, 1997).

Oxford Advanced Learners Dictionary (Seventh Edition), defines cult as a small group of people who have extreme religious beliefs and who are not part of any established religion.

In the words of Ogunade (2002), secret cult is an enclosed organized association or group devoted to the same cause.

Cult can also be seen as an abnormal way of life of a group of people with selfish interests whose criminal activities are done secretly: thus with aims and objectives that are not in the best interest of the larger society (Akonedo 2008:5).

Students’ cults have continued to be a “worrisome problem” (Aluede and Oniyama March 2009) and a “menace” on student campuses in Nigeria (Pambazuka News 2, July 2009).

According to Nigerian Tribune (July, 30 2012),

July 10, 1999 remains an unforgettable day in the history of Obafemi Awolowo University, Ile- Ife, Osun State as five undergraduates of the institution were murdered in their sleep by secret cult members.


Sadness filled the atmosphere, wailing and gnashing of teeth ensued, and the government promised to put an end to the menace. However, 13 years after, the menace is still very much alive on our campuses.

From the foregoing definitions, it is safe to define a secret cult as a group of people whose activities are carried out in exclusive locations and unusual times without being exposed to the uninitiated.

Cult on its own aspect is like marriage, which is an institution where certificate is awarded as the seal for the union and as a bond.

Unfortunately, despite all efforts to tackle the problems, secret cult activities in the institution have defiled all solution.

As long as this study focuses on public relations as a tool in curbing cultism in Nigeria’s tertiary institutions especially in Nnamdi Azikiwe University (NAU), Awka, it is then very essential to examine the history of secret cult, their operations, their aims and objectives, their methods of recruitment and their names in Nigeria’s tertiary institutions.

It is when all these facts about secret cult and public relations are taken into consideration that solution could be recommended on how to curb cultism in Nigeria’s tertiary institutions using public relations as its chief tool.

1.2   Statement of Research Problem

Cult violence in Nigeria’s tertiary institutions has reportedly killed hundreds of people in the past two decades.

This has created anxiety and low attendance to lectures in our tertiary institutions as no one knows who will be the next victim. These evil-minded students have graduated from harassing fellow students within the school environment to even molesting them in their various hostels and reading centres. This makes it difficult for studious students to make use of their nights in the school to read because of these dare devil beings.

Because of their cruel-some attitude, the general academic performance of most students has fallen below average signalling a bleak future for our country.

However, in order to checkmate this cankerworm and also to present to the entire society men who have been found worthy in character and learning, there is the need to use the instrument of public relations of communication through the cardinal functions of the mass media which is informing people, educating people, persuading people and integrating people with people, will be of immense help in this study.

Hence, the aim of this study is to examine how public relations of the mass media can help in checkmating the excesses or the activities of cult groups in Nigerian tertiary institutions.

1.3 Objective of Study

The objective of this study is to find out as much as possible, those factors responsible for both the establishment and proliferation of secret cults in our tertiary institutions, especially in recent past.

Again, to find out the extent of non-information on cultism and its dangers to NAU, Awka students.

Also, to find out if there were laws and policies that will help students resist joining secret cults and examining the adequacy of such policies and programmes of NAU, Awka security on cultism to the students.

Finally, it is also to explore the role expected of public relations of the mass media in checking the activities of cultists in our tertiary institutions.

1.4 Scope of Study

Cultism on its own is a very broad concept that an attempt to dive into it for a study of its facets will entail a lifetime investment of hundreds of man-hours and more so, the research may be abridged. Also, institutions that fight cultism are many; however the researcher restricted his study to the institution of public relations of the mass media in its fight against cultism in Nnamdi Azikiwe University, Awka using the students and the staff of the security department as a case study.

That notwithstanding, Nnamdi Azikiwe University, Awka is considered here as a representative of other tertiary institutions.

1.5 Limitation of the Study  

Although this study has accomplished the purpose, which it set out to achieve, one of the very limitations was that the validity of the results or findings depended on the respondents in providing the needed information.

Due to constraints of time and money, it was difficult to carry out the research extensively. This led to the limiting of the scope of study.

1.6 Research   Questions

  1. What is the extent of students’ awareness of cult activities and its dangers?
  2. What are the factors responsible for the existence and proliferation of secret cults in Nigeria’s tertiary institutions?
  3.  Are there laws or policies that could restrict students from not joining cult groups in Nnamdi Azikiwe University, Awka?
  4. What is the role of the security department in curbing cult activities on our campus?
  5. What is the impact of public relations of the mass media in the fight against cultism on our campus?

1.7 Significance of the Study

The importance of this study cannot be over emphasized in that the research will help excavate the evolution and the remote causes of this cankerworm called cultism, proffer an enduring solution to it in Nnamdi Azikiwe University, Awka in particular, and the whole nation at large.

This study will also awaken Nnamdi Azikiwe University, Awka management and other educational institutions of the importance of public relations of the mass media as an effective and wounderful tool for solving any institutional problem whatever its ramification.

In the area of research and scholarship, the study is relevant in that it becomes another contribution to the wealth of research already done on the subject and other related subjects.  Further research would also benefit from it as it is potentially a stepping-stone to them.

To the researcher, the study serves as a deep insight into public relations of the mass media.

1.8 Definition of Terms

University: An educational institution for higher learning that typically includes an undergraduate college and graduate schools in various disciplines, as well as medical and law schools and sometimes other professional schools.

Institution: A large organization that is influential in the community.

Tertiary: Third in degree, order, place, or importance.

Cult: An enclosed organized association or group devoted to the same cause.

Cultism: A religion or religious sect generally considered to be extremist or false, with its followers often living an unconventional manner under the guidance of an authoritarian, charismatic leader.

—This article is incomplete———–This article is incomplete———— It was extracted from a well articulated quality Project, Research Work/Material

Project Topic: Public Relations as a Tool in Curbing Cultism in Nigeria Tertiary Institution (A Case Study of Nnamdi Azikiwe University, Awka Students and Security Staff)

To get the full report pay a token of 3,000 naira to the following bank account



ACCOUNT NUMBER: 4831029253




ACCOUNT NUMBER: 3092548117

Immediately after the payment send your name, topic of interest, e-mail address, teller number and location to the following phone number: 07035282233 or email: ralphemeka@gmail.com

The full report will immediately be forwarded to you.


Related dissertation, thesis, project topics and materials

Mass Communication Project topics and Materials

A Study on the Use of Effective Communication in Teaching and Learning of Science Subjects in Ogidi Educational Zone

Dangers Associated with Hawking on Child’s Social Development in Nigeria –Case of Obollo-Afor Education Zone of Enugu State

Child Development through Electronic Media Drama: a Case Study of N.T.A Tales By Moonlight.

Factor Influencing Hard Drug Use among University Undergraduates in Nigeria -A Study of Nnamdi Azikiwe University Awka

www.uniprojectsearch.com has A-grade project topics and materials in all departments…..tell others


To purchase complete Project Material, Pay a token of N3, 000 to our bank accounts below:



ACCOUNT NUMBER: 4831029253




ACCOUNT NUMBER: 3092548117

After paying the sum of N3, 000 into any of our bank accounts, send the below details to our Phone: 07035282233

  1. Your Depositors Name
  2. Teller Number
  3. Amount Paid
  4. Project Topic
  5. Your Email Address

Send the above details to: 07035282233 AFTER payment. We will send your complete project materials to your email 30 Mins after payment.

uniprojectsearch.com will only provide papers as a reference for your research. The papers ordered and produced should be used as a guide or framework for your own paper. It is the aim of uniprojectsearch.com to only provide guidance by which the paper should be pursued. We are neither encouraging any form of plagiarism nor are we advocating the use of the papers produced herein for cheating.

This entry was posted in Department of Mass Communication, Education and tagged , . Bookmark the permalink. Post a comment or leave a trackback: Trackback URL.

Post a Comment

Your email is never published nor shared. Required fields are marked *

You may use these HTML tags and attributes <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>